Questions your fellow agents asked before joining Video Boss Agent Academy

1. Karin, how much time is this actually going to take each week?

I’m not going to mince words here: you can expect to spend anywhere from 3-8 hours a week creating videos, especially at the beginning. If that sounds like a lot, remember that you’ve been told to spend two hours a day on prospecting.

The idea behind creating your own YouTube™ channel is that the time you spend on making videos will replace the time you spend cold-calling, door-knocking, or heading to open houses.

(Besides, when you focus on ONE marketing channel, you’ll be surprised how much time you’ll free up when you’re not trying to be on every platform simultaneously.)

And once it's working for you, you can hire people to help you!

2. So, if I put in the time each week, how long will it take before leads start coming in?

Listen: this isn’t a get-rich-quick scheme. I’d love to tell you that you’ll have leads pouring in mere days after you upload your first video, but you and I both know something this impactful takes more time than that.

So, plan for it to take a few months of weekly video uploads before leads start coming. This program is for people willing to commit to consistently doing the work to get the results they want. We’ve found that it averages around six months to start getting leads. It takes a lot less for some people and, for some, more.

3. What if I don’t look like [one of the Property Brothers/a member of the Selling Sunset cast]? Is video really for me?

I hear this over and over from other real estate agents. And I get it! It’s challenging to put yourself out there on camera. I’d be lying if I told you I never fretted over gray hair or an unflattering camera angle.

But here’s the thing: ANYONE can do this, regardless of their personality (hi, introverts!) or appearance. What prospective clients really value is your knowledge and your expertise. So if you make videos about them and their needs instead of yourself, they’ll be instant fans.

And that’s what we teach you to do: make natural-sounding, informative videos that focus on answering your prospects’ questions and making them feel like you’re a trusted friend before they even pick up the phone to call you.

Another thing: I’ve taught a lot of agents to do videos, and the number-one thing that predicts their success isn’t great hair, poreless skin, or a fabulous wardrobe.; it’s whether they’re willing to learn the technology, implement a system, and keep making videos, week after week.

4. Do I have to be a technology whiz to make the jump to video?

The million-dollar question! The answer is No, but you do need to be fairly good with technology. We can teach you a lot, but if the thought of opening up a new software program sends you into a tailspin or if you want to stick to the way you’ve always done things, this program isn’t for you.

One more thing: lots of our students find it easier to outsource some aspects of making videos, such as editing or making graphics. If you have the funds to outsource, that’s absolutely fine too. In fact, I highly encourage it.

5. I’m a belly-to-belly kind of person. My old strategies have always worked for me just fine. Do I really need to do a video?

Marketing techniques are constantly evolving with the times. So, even if in-person networking or cold-calling has worked for you in the past, you need to be aware that the tactics you learned from your mentors may not work for people who are buying homes today.

Rather than use old-school sales tactics clients consider aggressive, why not try meeting them where they are—actively seeking out information online?

6. Why should I choose Video Boss Agent Academy?

The answer is simple: This is a program FOR agents BY an agent. I teach you everything I did to grow my channel to thousands and thousands of subscribers, over 1,000,000 views, and many hundreds of thousands of dollars in GCI.

We’re laser-focused on finding success via video, not teaching you how to handle every social media platform under the sun. I don't teach you to make stories, reels, or short-form videos for social media. (Spoiler alert! YouTube isn’t actually social media...it’s a search engine. Which makes it waaaaay more powerful than any social platform out there.)

But maybe the most important thing is that everything I teach has worked for thousands of other agents and for me—and is still working to this day.

I don’t just teach YouTube™ to other real estate agents. I create my own videos weekly (I've been on YouTube consistently since 2017!) And I have the results to prove that it works.

We update the program as best practices, strategies, and algorithms change, so you always have the most recent and relevant information at your fingertips.